Catch Managing Enterprise Content: A Unified Content Strategy Created By Ann Rockley Volume

on Managing Enterprise Content: A Unified Content Strategy

businesses are overwhelmed with the need to create more content, faster, cutomized for more customers, and for more media than ever before.
Managing Enterprise Content: A Unified Content Strategy provides the concepts, strategies, guidelines, proc For all you professional writers who struggle with managing mountains of information at workwhether you write technical manuals, marketing literature, training materials, service guides, online help, or what have youthe new edition of Ann Rockleys classic book, coauthored with Charles Cooper, calls to you.


My full review here:

sitelink wordpress If you struggle managing an extensive amount of content in your enterprise, this book is for you, The authors designed the book to give readers the big picture of what it requires to manage enterprise content.


“Managing Enterprise Content” is a good starting point for every professional who plans to design a unified content strategy.
The authors cover topics such as intelligent content, workflows, change management, and technical requirements,

What I like most about the book is its easy language, Although some topics are somewhat technical, it is not “tech” and each chapter has a few examples,

One weak point: I found the book description was misleading, The cover text suggests that the book is all about implementing, designing, or developing, But I do not consider the book to be a howto guide, Instead, it is a reference book for understanding the whole idea of enterprise content management and the principles for implementing a holistic strategy.


Rockley amp Cooper share their expert knowledge to a “first user” audience, If you prepare yourself with some content strategy basics, then this book is an enhanced read, I enjoyed it. I have been fortunate to attend a couple webinars of the author, Ann Rockley and have found her knowledge and expertise of content management top notch.
This book is a great primer for an author or authoring team who is undergoing or better yet preparing for the leap into a truly extensible content management system and philosophy.


That said, I was hoping to find more in the way of working examples, If you have already dove into this kind of authoring, this book provides a great road map of many of the issues you have already faced, hurdled, and duly noted.
I found myself nodding my head, identifying, and agreeing with much of what I read, I just wish it had more about the best methods for “doing” rather than the “planning and preparedness, ” At some point you need to produce content based on that planning,
The Rockley Group really is a group of experts when it comes to content, I remember reading the first edition of this book and wondering how I'd ever be able to apply it.
They were so far out ahead of everyone, The second edition is just as good, but because times have changed, managing enterprise content is much more of a reality and necessity.


Anyone who manages content in an organization should read this book, To me, this gives the big picture, and then Halvorson comes along with "Content Strategy for the Web" and brings it to a web level with everything you need to know for web content strategy.


Excellent! Essential read for anyone looking to implement an enterprisewide content strategy, Rockley and Cooper get into the nittygritty details of setting up the processes and technology for an initiative like this in a way that most other content strategy books don't.
Also exciting to see how content beyond technical content is included, especially in the discussion around CCMSes and how they can benefit and support your strategy.
This is a solid resource for planning and implementing a unified content strategy, also known
Catch Managing Enterprise Content: A Unified Content Strategy Created By Ann Rockley Volume
as single sourcing it is also a worthwhile resource for anyone involved in an enterprise writing project.
I will keep this close at hand, The first book of its kind, Could be written better, but has many good concepts, No quite so comprehensive as Boiko, but much more succint and targeted, Has excellent sections on audits and information modeling down to the document level,

Probably the very best book on CM to start with, Un libro para escritura técnica, La estructura es algo confusa, pero provee buenos recursos para aprender a hacer singlesourcing y hacer modelos de contenidos.
Es bastante técnico, así que los neófitos deberán tener algún libro de referencia al lado.
Essential read for anyone researching corporate content restructuring strategies, I read this about a year before launching into a CMS and DITA authoring research project at work, We're midimplementation now, and I keep coming back to Rockley to remind myself why we started down this path.
Just OK/like.stars. It's possible that it was better in, Today's businesses are overwhelmed with the need to create more content, faster, cutomized for more customers, and for more media than ever before.
"Managing Enterprise Content: A Unified Content Strategy" provides the concepts, strategies, guidelines, processes, and technological options that will prepare enterprise content managers and authors to meet the increasing demands of creating, managing, and distributing content.


Author Ann Rockley, along with the Rockley Group team, provides techniques that will help you define your content management requirements, build your vision, design your content architecture, pick the right tools, and overcome the hurdles of managing enterprise content.
This book will help you visualize the broad spectrum of enterprise content, the requirements for effectively creating, managing, and delivering content, and the value of developing a unified content strategy for your organization.
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