Retrieve The First Mile: A Launch Manual For Getting Great Ideas Into The Market Scripted By Scott D. Anthony File
First Mile includes useful, concrete steps that an entrepreneur or intrapreneur can take to strengthen processes during the early stages of innovation.
There are many risks as a team moves from idea planning to reality, but use of techniques like those covered in this book can improve the likelihood of survival.
Full disclosure: One of my favorite techniques identifying and listening to aliens within your organization is included in Chapter.
A good, easy to understand guide for innovators in small teams or in big companies looking to launch new ideas, products or services in the market today.
Scott Anthony provides step by step guidelines to develop, evaluate and launch ideas in an efficient way, Learning is the emphasis as it helps the innovator to gain confidence on his ideas or revise/pivot if necessary.
A handy guide for innovation teams as it also talks about building the team and the necessary behaviors and mindset to succeed.
Read the full review sitelinkhere,
The first mile is a book by Scott D, Anthony who is a managing partner at Innosight, a global strategic innovation consulting and investment firm,
The First Mile was an interesting read and I would recommend it to all the budding entrepreneurs out there who are planning to launch their products.
The First Mile serves as a reality check, asking the difficult questions that need to be answered and followed during the first mile of a product launch.
Entrepreneurship overall and product launches, in particular, are riddled with unknown unknowns a term used by Donald Rumsfeld and later
adopted by the industry to specify the lack of knowledge of things we dont know about.
There are a lot of variables that come into play when you venture out on your own on an entrepreneurial journey, variables you couldn't possibly think about.
Strategic management of these variables and uncertainty is the key to overcoming these difficulties,
The author lays out a framework "DEFT" Document, Evaluate, Focus amp Test to evaluate an ideas strength, The book contains hardwon lessons learned on the field enabling entrepreneurs to walk through the unknown territory known as Startup.
sitelink com/thefirst A must read book to understand the first part of product innovation, If you work launching new products and services read it first Good book with an emphasis on not allowing paralysis by analysis run corporate effort to invade.
Quick read with several good introductions to concepts for combatting and tactics for disallowing a "single point of failure" sometimes found among one person serving as THE decisionmaker.
You have a great idea, now what
That first milewhere an innovation moves from an idea on paper to the marketis often plagued by failure.
In fact, less than one percent of ideas launched by big companies end up having real impact, The ideas arent the problem, Its the process.
The First Mile focuses on the critical moment when an innovator moves from planning to reality.
It is a perilous place where hidden traps snare entrepreneurs and roadblocks slow innovators inside large companies,
In this practical and enlightening manual, strategic adviser Scott Anthony equips innovators with new tools, questions, and examples to speed through this crucial early stage of innovation.
Youll learn:
How to evaluate your ideas strengths and weaknesses using the “DEFT” processDocument, Evaluate, Focus, and Test
Fourteen recipes from an “experiment cookbook” to gain confidence in your idea or business
Why “spinouts,” “wrong turns,” and other challenges commonly trip up innovationand the practical strategies you can use to avoid them
Why innovators need to seek chaos in an age of constant changeand other essential leadership skills
Drawing on his decade of experience as an innovation adviser and investor, Anthony describes hardwon lessons from disruptive startups and global giants alike.
The First Mile will give you the knowledge and confidence to travel this perilousbut ultimately promisingterrain,
The first mile can be a scary place, but you dont have to traverse it alone, This book can help.
Scott D. Anthony is the managing partner of the innovation and growth consulting firm Innosight, Based in Innosights Singapore office, he also leads its venture capital investment arm Innosight Ventures, His most recent books are The Little Black Book of Innovation and the new HBR Single, Building a Growth Factory.
Follow him on Twitter at ScottDAnthony, Scott D. Anthony is the managing partner of the innovation and growth consulting firm Innosight, Based in Innosight's Singapore office, he also leads its venture capital investment arm Innosight Ventures, His most recent books are The Little Black Book of Innovation and the new HBR Single, Building a Growth Factory.
Follow him on Twitter at ScottDAnthony, sitelink.