Discover Sell With A Story: How To Capture Attention, Build Trust, And Close The Sale Crafted By Paul Smith File Readable Copy

book with really good examples on how to tell stories to sell products/ services, The fact that it concentrates on all the details of story telling content is great, I wish it focused more on the emotional/ psychological aspect of the consumer to understand how the stories affect the way the consumer thinks and processes the information.
The story wasnt great. Good points. Not engaging Finally a book with useful tips I can use and not just random BS, You will find step by step how to make your story a great introduction to storytelling with a purpose, has very good steps and tips to organise yourself and keep track of all the stories either from your life or others that you can use on sales calls.
A great book that teaches on how selling something it's just telling a story! A book to keep going back to.
A sales manual. Filled with stories that help you not to be boring and be more interesting to your buyers, The author's earlier book, Lead with a story, is so so much better,
The Best Marketing Book Everyone Should Read Despite all the hightech tools available to salespeople, the most personal method still works best.


Storytelling packs the emotional punch to turn routine presentations into productive relationships, It explains products or services in ways that resonate it connects people and creates momentum, Stories speak to the part of the brain where decisions are made,

Paul Smith, author of the acclaimed Lead with a Story, shifts his bestselling formula to the sales arena.
In Sell with a Story, he identifies the ingredients of the most effective sales stories and reveals how to:

Select the right story
Craft a compelling and memorable narrative
Incorporate challenge, conflict, and resolution
Use stories to introduce yourself, build rapport, address objections, add value, bring data to life, create a sense of urgency, and more

Complete with model stories, skillbuilding exercises, and enlightening examples from Microsoft, Costco, Xerox, Abercrombie amp Fitch, Hewlett Packard, and other top companies, this powerful and practical guide gives you the tools you need to turn your experiences into stories that sell.
This book has everything that you want to know about telling stories in your sales pitch, Well the strapline for this book “How to capture attention, build trust, and close the sale” was stunningly accurate and boy did this book capture this reviewers attention and sell itself very well indeed!

Essentially the central message of this book is to make your sales approaches storybased, forming a personal connection to the recipient.
This is quite a different kind of sales book too hyperbole and faux inspiration are eschewed in favour of really setting your mind on fire and getting you to think about what you may be doing and pushing you to want to change how you communicate.


The author helps you consider what story may be suitable for your sales needs before looking at how to develop and communicate it.
Not everything will be plain sailing, there may be challenges, conflict and other problems and here you get counselling about overcoming these and moving forward in line with your original objectives.
Of course, prospective customers are not stupid they can often sense a false approach with a weak, unbelievable story.
Credibility counts and whilst a strong, personal and honest story can help form a connection, a blatantly false, untrue story can turnoff the prospect too, often with lifelong consequences.
A range of realworld examples are added into the mix to show the reader how storybased selling works and how actual companies implement such an approach.


When you are ready to start weaving a story then this book is at hand with a template to get you going that you personalise and build upon.
The reader is guided through all the steps necessary, such as how to identify a story and articulate it, as whilst it might sound obvious to an outsider, often you can be too involved to clearly see the wood for the trees! Of course, a lot of other information is provided to help you manage your sales processes.
Some might be familiar, some less so, yet it never hurts to get a refresher as even the seasoned old pro can learn new tricks.


This book felt as it kept on giving, It was one of those books that you

could just keep reading and reading and then you wonder where the evening went! This was a very engaging, inspirational and considerate book that was very moreish! Suitable for both beginner and the experienced alike, it will get you thinking about how you communicate and thus by extension how you may try and sell things too.
In fact, even if you are not directly involved in sales, this still can be a book worth considering as many interactions we have in life could be arguably selling something, whether it is an opinion, a wish or a desire.
You could use this book in the day time to sell your companys products and maybe at night to “sell” yourself to get a date or to get others “sold” on something you have to say

Considering the books price, what a bargain!

Autamme.
com Makers, especially those of us who sell online, are always getting bombarded with the message that we need a story but rarely does someone actually sit down and tell us in small digestible chunks what that actually means.
This book does that. While not targeted specifically to makers, I do I think that makers might find this valuable,

An advanced reader copy of this ebook was provided to me through Netgalley in exchange for an honest review.
Stories sell, they're easy to remember and they influence your audience,
This book is brilliant! The author takes you hand in hand through the principles of crafting a good story that easily sells and makes you stand out.
Sell with a Story is an interesting book which focuses our attention to the art of selling a product or service with a well crafted story which engages the buyer and creates a much better opportunity to convert.


A must read for everybody, because believe it or not, we all are in the business of selling.
So much content and easily written,
Work Theory book! a lot of example here, maybe not that structured for there is no visual framework, but the things here truly made sense, Basic and somehow predictable, but a great reminder of the power a good story has in connecting with others on a more human level.
Good book! As a regional sales manager for FOSS North America, I have extensive experience in the field of Food and Agriculture equipment sales betweenand.
I can confidently say that "Sell with a Story: How to Capture Attention, Build Trust, and Close the Sale" is a mustread for anyone in sales.
The book is packed with practical tips and techniques on effectively using storytelling in sales, The author provides valuable insights on connecting with potential clients, building trust and ultimately closing more deals,

The techniques shared in the book are easy to implement and have proven to be effective in my own sales career.
I have seen an improvement in my ability to engage with potential clients and secure more sales due to applying the principles outlined in this book.


Overall, "Sell with a Story" is a wellwritten, engaging, and practical guide for anyone in sales.
Whether you're just starting in the industry or looking to take your sales skills to the next level, this book will surely deliver valuable insights and tips to help you succeed.
I highly recommend this book to all sales professionals!,